ABSTRACT METHOD Marketing

Aimg 5318-editJarrod Fresquez
Marketing Consultant & Director of Events

During the course of his professional career, Jarrod has built an impeccable reputation for consistent tangible results in: building professional partnerships to co-brand for cross marketing; negotiating with top level executives and board members; coordinating and effectively communicating with talent, production, sponsors, press; prevalent and noticeable pre- and post-event exposure through a combination of traditional media (print/radio), social media (facebook/twitter/etc), and unconventional “guerilla” marketing.

Jarrod Fresquez has gained his experience driving strategic growth and product visibility for leading nonprofit, corporate, media and educational organizations through his roles as: Director of Events and Executive Publicist at Plan B PR; Director of Operations and Event Producer for Town Square Magazine; Events Producer/Managing Partner/Financial Officer for Copasetic Studios and Manager/Agent for Southern Drive. His business acumen was honed after eight years in the financial industry (earning national accolades and awards in addition to multiple licenses) prefaced by his schooling at Texas A&M in College Station, TX. Jarrod is highly competitive, passionate, persuasive and articulate. He is able to achieve results others believed to be impossible. His experience in marketing, public relations, partnership building and product management are the keys to his success.



Aimg 5357-editAmber LaFrance
Executive Publicist

A self-proclaimed Marketing guru, Amber LaFrance is the perfect mix of Public Relations, Marketing, Sales, and Social Media. With a BBA from the McCoy College of Business at Texas State University-San Marcos, she has business experience far beyond her years. Amber has had the chance to work with clients such as Embassy Suites, Texas State Bobcat Football, the TPC PGA Golf Tournament in San Antonio, Erykah Badu, artMRKT with their Texas Contemporary art fair, the Texas Yoga Association, Red Bull, the Texas Higher Education Coordinating Board with their Generation TX campaign, Breathe the Cure, the French Bureau Export, the Texan-French Alliance, TOMMY’s Foods, Dress for Success Dallas, Wade Wilson Art Gallery, the Just-Us League, ArtLoveMagic, and the Hilton Anatole Dallas.

 

 

 

 

 

 

Credits: Photographer - QC Cong; Hair and Make-Up - Tiffiny Luong; Location - Dee Lincoln's